Women & Finances Series #18 w/Brand Coach & Marketing Strategist Jasmine Gibson

The Lionel SHIPman $HAPE YOUR FINANCES Show is a financial & life empowerment show focusing on our lives around money & finances. The show aims to educate and motivate people to improve their financial outlooks and empower them to take charge of their lives and to live life to the fullest.

Guest: Jasmine Gibson

Jasmine graduated from the University of Baltimore, where she earned a Bachelor of Arts in Digital Communications with a concentration in Public Relations. She is a brand coach and digital marketing strategist in Baltimore, MD. Her marketing and branding expertise spans 5+ years where she has helped brands increase awareness, boost profit, build community and recruit leads. She is also the founder of her own strategic consulting firm, Miocoa Strategies. There, she works to empower black women who are industry experts with their brand and digital presence.

With a passion and expertise in digital marketing and advocacy, Jasmine works in industries where black women are striving to unlock their greatest potential. Prior to starting Miocoa Strategies, Jasmine served alongside various elected officials, advocacy teams and nonprofits on brand development, social media marketing, creative writing, market research, brand awareness, content creation, event management and more.

In 2016, Jasmine spearheaded and led a client's event at the White House that brought social justice, racial equity, and civil rights leaders together to discuss problems and solutions to issues that disproportionately affect people of color – issues that she cares and advocates for deeply. In the same year, she pioneered and organized the Elevation Awards, a Baltimore-based philanthropy project designed to financially support grassroots efforts to improve outcomes for city residents.

Website: Miocoa.com