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On this episode I interview Kelly Snow, CEO of Mixette. Mixette has taken one of the most fun and iconic mediums of expression from the past – the mixtape – and transformed it into something fresh and new for the digital age. They encourage their users to tap into their creative side and send mixtapes as personal and meaningful gifts. Mixette is a really cool company that combines music, mobile and digital to create great experiences. You won't want to miss what Kelly has to say about running a startup in the music industry!
