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Can a once leading candidate rebrand herself and take back the lead? We will know the answer shortly as Hillary Clinton attempts to be a lighter, funnier and more warm individual. At this point in time, everyone knows who she is and what she's all about. Can she really be trained to be a warm and fuzzy individual? Loren Michaels appears to have let her campaign staff write the script and the mainstream media is a vital assistant in the effort. But the time for rebranding has probably expired.