Mike Safo with Jonathan Eig, New York Times Best-Selling Author (Ali & MLK)

Joined today by four-time New York Times best-selling author, Jonathan Eig. Jonathan reminisces about growing up in New York, submitting articles at an early age, heading to Northwestern and how he ended up at a newspaper in New Orleans.  We talk about when and why he decided to write his first book on Lou Gehrig, the hurdles he went through writing it and how a friend slipping Regis Philbin his book changed everything. We go over the intimidation he felt writing about two icons, Muhammad Ali and Martin Luther King Jr, their similarities, differences and how their world intertwined.  We hear how Jonathan traveled the country conducting interviews, dove deep into Ali’s analytical statistics, and how he used his daughter as a pawn to meet Ali. Jonathan tells us about his mission when he writes these books, how he convinces people to trust him, and how he juggles writing about controversial issues. From having some of the coolest Ali memorabilia to chatting about the FBI’s harassment of MLK, Jonathan Eig shows why he’s the best biographical storytellers around. 
 

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