Power Talk - Marketing Strategist & Business Development

Power Talk with Linda Ballesteros with guest Crystal Washington & Christine Spray

Crystal Washington is a marketing strategist, social media consultant, keynote speaker and the owner of a Houston-based marketing firm, Black-Market Exchange.  Crystal teaches professionals of all knowledge levels how to leverage marketing techniques, social media and networking effectively.

Crystal’s career began in corporate sales.  As the youngest manager in her company, she immediately shot to the top, closing contracts with Fortune 500 firms previously unattainable by her company, exceeding aggressive sales goals and leveraging relationships and creative strategies to gain lucrative contracts.  The result?  She was heavily promoted at a very early age until she found herself managing a department, at age 24, overseeing a staff the age of her parents and grandparents.

Christine R. Spray President, Strategic Catalyst Chair & Speaker, Vistage International, is a fellow CEO and business adviser with a passion for helping companies grow.Spray launched Strategic Catalyst, Inc. after working in public accounting and industry in leadership management roles with start-up, restructuring and growth responsibilities. She recognized that by aligning business goals with marketing, human resource and business development strategies,organizations could leverage new business opportunities for far greater results.

With 20+ years of diverse experience, Spray has created proven programs for management in the area of leadership, lead generation, sales training, and recruitment where she designed and implemented large-scale strategic marketing and business development plans.

As Director of Practice Growth, Director of Business Development, Director of Practice Development, Strategic Sales Director, Vice President of Sales and Marketing as well as Regional Director of Sales and Operations,