Episode 113-Corey Berrier on Overcoming the Biggest Challenges in Sales-Building My Legacy with Lois

Welcome to Episode 113 of Building My Legacy.

In this podcast, we talk with sales coach Corey Berrier who has helped organizations develop their sales teams and improve their sales efforts. As Corey explains, “Everything that we do is sales” … from talking your children into eating their vegetables to selling your company’s products and services. Corey addresses the biggest challenges in sales, the importance of asking the right questions and the need to build rapport with your prospect. He explains, “You don’t want to be interesting, you want to be interested” … in your prospect’s situation and how you can meet their needs. Remember, the prospect wants to know “What’s in it for me?”

Whether you’re responsible for increasing sales for your company, you’re an individual selling online or you’re a leader moving on to build your legacy, it’s all about sales. And Corey’s message will help you overcome the objections you’ll face along the way.

So if you want to know:

– About the need to build value before providing the price
– How to overcome the most common fear in sales — rejection
– The biggest mistake salespeople make
– The three parts to building rapport with a prospect
– What children can teach us about sales


About Corey Berrier

Corey Berrier is a master sales trainer and coach whose company, The Sales CEO, works with businesses that are struggling to make sales. He started in business coaching in 2015 when one of his training clients, who owned a small plumbing company, asked if would talk with the company’s sales team. In less than three months — with Corey’s help in the areas of communication and strategy — the team was able to better understand their clients’ needs and began hitting their sales goals. Since then, he has worked with organizations of all sizes to help them get their business where they want it to be. He has been especially effective with small and medium-size businesses with a sales force