Segment 1: Joanna L. Krotz is the author of “BEING EQUAL DOESN’T MEAN BEING THE SAME”, because when men make the rules, women don’t advance. Host of The Woman's Playbook podcasts and Web radio show, she has been investigating the payoffs and challenges of small business owners, particularly women-led firms, for years.

Segment 2: “Ray” Zinn is an inventor, entrepreneur, and the longest serving CEO of a publicly traded company in Silicon Valley. He is best known for creating and selling the first Wafer Stepper (an industry standard piece of semiconductor manufacturing equipment). He is also the author of the book “Tough Things First”.

Segment 3: Parviz Firouzgar started a mortgage company and employed over 500 loan officers. He wrote business plans for startup companies that helped them raise many millions in startup capital. Parviz was a radio talk show host and a long time instructor for Income Builders International (IBI), now called CEO Space. He is also the author of the book “How To Trade Your 9-To-5 Misery For Your Life’s Passion”.

Segment 4: Tracy Carlson is the author of the book “What Great Brands Know: Unleash Your Right Brain Genius to Stand Out and Make Customers Care”.

Segment 5: Scott Ford is the founder and CEO of Cornerstone Wealth Management Group. He is ranked in the top 1 percent of all LPL registered financial advisors. His newest book is “The Sustainable Edge”.

Sponsored by Nextiva and Staples.

#368 Trade 9-To-5 Misery for Passion, Tough Things First, What Great Brands Know

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