Just Minding My Black-Owned Business

Episode 10: Understanding Millennials from The Millennial Perspective

Host: Lynn Nicole - Business Innovation Coach | Author | Events Coordinator

Millennials are currently taking over the worldwide workforce.

In fact, it’s predicted that by 2030, millennials will take up 75% of the workforce.

With 1.8 billion millennials in the world, it’s inevitable that the way we conduct business and engage millennials in the workplace will have to evolve.

The question is: what are you and your business doing to attract and retain them in the
workplace?

On this episode, I’m diving deep and unpacking the millennials perspective, and how you can apply this in your workplace. From their core motivations to how they consume content, I’m revealing exactly how you can leverage the millennial generation for your business.

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If you found this episode of JMMBOB valuable and encouraging, I would be so grateful if you left a rating and review. I love getting to know the people in my community and it helps other black business owners discover the podcast as well.

Knowledge Discussion:
● Who are millennials? [00:47]
● What millennials value [3:08]
● Why influencer marketing is a ‘thing’ [04:44]
● What millennials ‘lack’ [07:10]
● The ideal working atmosphere for a millennial [10:45]

Something Extra:
Tune in to the Dr Essie Speaks Education podcast with Estee McCoy, an award-winning
educator. Every Sunday at 5:30 pm, Estee discusses everything about education - what you
want to know, and what you need to know.

Understanding Millennials from The Millennial Perspective

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