Nonprofit Coach EXPERT Larry Checco - Nonprofit Branding

He lectures around the world but now is here for you. From the latest in charity news, technology, fundraising and social networking, Ted Hart and his guests help you maneuver through issues facing in the charitable sector to greater levels of efficiency and fundraising success. PAGE 2 GUEST EXPERT: Larry Checco is president of Checco Communications and a nationally sought-after speaker on branding and leadership. He also serves as a consultant to both large and small organizations, companies, foundations and government agencies. In addition, Larry conducts courses and workshops, and is a faculty member of the NeighborWorks® Training Institute—an adjunct of Southern New Hampshire University. Larry's books, Branding for Success: A Roadmap for Raising the Visibility and Value of Your Nonprofit Organization, and Aha! Moments in Brand Management: Commonsense Insights to a Stronger, Healthier Brand have sold thousands of copies around the globe.

Larry has been recognized as a leading branding professional, and his articles on branding are cited and reprinted on countless websites.