The Dr. Pat Show-Talk Radio to Thrive By!

Radically Distinct Radio with Jenn Morgan - Be Your Most Powerful Brand: Positioning: The Foundation of Every Great Brand.  In today's episode of Radically Distinct Radio, Jenn clarifies why throughout all of history the foundation of a great brand is it’s positioning strategy.
Jenn and Dr. Pat also talk about why most feedback on your brand is hogwash, how to develop an effective positioning strategy and how to maximize the impact of your efforts.

The Dr. Pat Show: Talk Radio to Thrive By!: Rewiring Your Brain for Success "The Brain Whisperer" and Author Steven R. Campbell.  Rewiring Your Brain for Success is an introduction to cognitive psychology, brain physiology, neuroplasticity and how our brains conform to the messages we give it.
By exploring the discoveries of such pioneers as Dr. Albert Ellis, a founder of cognitive psychology. Dr. V.S. Ramachandran, author of Phantoms in the Brain, and Dr. Martin Seligman, author of Learning Optimism (to name a few), you will gain a very practical knowledge of cutting-edge brain research on how we think, and how to change some the destructive messages we give ourselves about ourselves, all day long. It's not magic...it's science!
“Your brain believes everything you tell it…without question. So when you exclaim, “This is really hard.” your brain immediately agrees and actually makes it hard! However, we can use that same characteristic of the brain to beat it at its own game! When you say, “This is GREAT” your brain agrees just as quickly, and then becomes obsessed with finding ways to make it great.