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"I'm so happy with how things have turned out, but I never thought my success would stem from cupcakes. I always thought it would be music." - Gina "Gigi" Butler, Founder of Gigi's Cupcakes
This week on Franchise Today co-hosts Stan Friedman and Paul Segreto welcome as their guest Gigi Butler, Founder and Chief Brand Officer of Gigi's Cupcakes. Butler shares her experience from country music singer to cupcake baker and her trek to success as the number one cupcake franchise in the world. She also discusses how the sale of her 8-year old cupcake company in 2016 was comparable to handing over her 5-year-old daughter. And although Butler released some control with the sale, she said her role in the company has shifted, not diminished.
Franchise Today airs LIVE Wednesdays at 11AM CT / 12PM ET with on-demand access on iTunes, and is sponsored by FRM Solutions and Franchise Foundry.