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CUNA Should not be involved in marketing. A generation of failures disqualifies them from being involved in a national branding campaign. Members love THERE Credit Union, not Credit Unions. People love their Favorite NFL Team not the NFL. CUNA is wasting your member's money and the silence from CU leaders is almost as bad as the wrongheaded attempt by CUNA to lead a national awareness campaign. History Is....Change with it or get changed by it.
