Sales EQ: The Fuel of Ultra-High Performance

Sales EQ focuses on human emotions, cognitive patterns, and communication styles in the context of the very specific relationships that exist between a seller and his or her stakeholders. What sets Sales EQ apart, and what makes this such a unique and profound work when compared to other sales books, is how concisely and comprehensively it covers the impact of human emotions on sales effectiveness.

Blount takes the framework from Daniel Goleman’s research on Emotionally Intelligent Leadership (HBR, 1998-2001), and expands it to include concepts on decision making and communication introduced by authors spanning Cialdini, Pink, Heath, Carter, Ekman & the Dalai Lama, and more. Sales EQ addresses the human relationship gap in the modern sales process at a time when sales organizations are failing because many salespeople have never been taught the human skills required to effectively engage buyers at the emotional level.