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The Future of Black Media From the Chicago Defender leading the great migration from the south to the Alabama State University campus newspaper spreading the word of the Montgomery Bus Boycott, Black Media has always been at the forefront of every major movement for Black people in America. Over recent years, we’ve seen a heavy divestment from advertisers and consumers in Black Media. Generational publications like Ebony & JET Magazine have disappeared from the spotlight. Where do we go from here? Is Black Media relevant in today’s society? How can we put pressure on companies to advertise with Black Media? What accountability do we as consumers have to finance Black Media? What is the future of how people consume Black Media?