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Small Bussines Success Talk with Helen Callier and guest Judy Hoberman
Judy Hoberman went back to the Self-Employed sector taking on one more missing piece of the Sales Process and offering her 30 years of experience to provide solutions for today’s market. Her company, Selling in a Skirt goes beyond a standard training program – it presents a method, a philosophy and a way of life for the next generation of winning sales women. Judy’s objective is to change the culture of sales teams so they are more effective at addressing the differences between men and women - both in the workplace with each other and in the field with their clients. She is committed to helping women in sales to use their own gender-based talents to make more sales; to help male managers recruit, train, and retain female sales professionals; and to teach both genders how to sell to the lucrative female market. Judy has created a suite of workshops, seminars and coaching programs that compliment her highly successful book. Her 30 years in sales has given her both the knowledge and sense of humor about the gender differences that we should all understand and embrace instead of feeling unable to communicate. Judy’s humorous stories about how men and women sell, manage, recruit and supervise differently will enlighten you in learning how both genders can support each other's successes in a more productive way. She is the author of "Selling In A Skirt, The Secrets Women Don’t Know They Know About Sales....And What Men Should Know Too". Her new book "Famous Isn’t Enough; Earning A Living As An Entrepreneur" is due to be released in April 2013. In October of 2012 she added a new title to her name when she married Retired AF Colonel Don Taylor and together they are working on a new program that addresses Gender Differences “The Colonel and The Skirt”. Look for that in 2014!