Lon Safko - Cracking the Creativity Code

Innovative Thinking, Cracking The Creativity Code

Why do 98% of 5 graders consider themselves "creative" while only 2% of High School kids do? Why is "Innovation" and creativity important? Seriously, can anyone be more innovative? Is there a formula or something we all could practice to become better at it? Could I solve "big" problem or just small ones? How does all this lead to "success"?

Lon Safko is a serial innovator, inventor, bestselling author, speaker, trainer, consultant, and is the creator of the “First Computer To Save A Human Life” as coined by Steve Jobs, Apple, Inc. That computer, along with 18 of Lon’s inventions are part of the permanent collection of the Smithsonian Institution in Washington, D.C. along with 30,000 of Lon‘s professional papers. Lon also has 14 inventions in the collection of The Computer History Museum in Mountain View, CA. Lon starred in the first ever PBS Television Special on social media, “Social Media & You... Communicating In A Digital World”.

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