Michael Lenox Strategy in the Digital Age

Award-winning professor, author, speaker, and consultant Michael Lenox brings over 25 years of expertise to guide MBA students and executives through the complexities of competitive markets and disruptive innovation. As the Tayloe Murphy Professor of Business at the University of Virginia's Darden School of Business, Lenox has also served on the faculties of Duke and NYU and as a visiting professor at Harvard, Stanford, and Oxford. His academic journey includes a PhD from MIT in Technology Management and Policy, along with a BS and MS in Systems Engineering from UVA.

Lenox's latest work, "Strategy in the Digital Age," offers a concise roadmap for successful digital strategy planning and execution. Going beyond digital infrastructure, the book explores how digital technologies enable innovative services and products, helping organizations identify new competitive positions and business models. Covering major topics like big tech, AI, blockchain, and more, Lenox provides original frameworks and insights from major companies like Spotify, Facebook, and Uber. The book not only addresses the technical aspects of digital transformation but also guides readers through the human and societal dimensions, offering an essential resource for those seeking actionable plans in the dynamic digital environment.

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