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Effective list attraction, retention and monetization skills are ESSENTIAL for long-term success! Permission-based relationship marketing is the fastest, most effective way to grow your list AND your bank account. You’ve probably heard that your list is your virtual audience or marketplace. It’s true that the size of your list matters, but the real secret is in knowing what to do with your list once you’ve built it. In this episode, Business Growth Strategist Patty Farmer and Adam talk lists! During their interview, Patty shares some simple but effective list-building strategies to grow a big list, merge it with your social media strategies, and monetize and leverage it for conversions.