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  • 00:15

    Collaborative "Niche Marketing"CTFO 2.0 Smart Shop Smart Ship

    in Marketing

    Grandpa Bills Grunts & Groans-Mentor Moments continues today with our topic:
    When it comes to promoting our brand, collaborative marketing is usually the key to success as a TEAM. Grandpa revisits an old tenet that overviews marketing strength, and interests with those of other like-minded businesses and or customers, or preferably BOTH segments.This is to achieve more significant results than you could alone. By collaborating with our peers, we can inject new life into our business in different ways, including: 
    Being blessed to share with new customers Building a positive brand association all along the way. In short, a collaborative marketing strategy bolstering  our teams exposure through side-by-side peer group team "niche marketing"
    Todays example Smart Shop Smart Ship
    Drive engagement- bhsales.vpweb.com

  • 01:02

    Changing Company Culture

    in Marketing

    Most organizations don’t lack ideas, talent, or resources.
    Instead, they lack a conducive culture where employees are encouraged to collaborate, take initiative and experiment beyond perceived limitations.
    Imagine what your company could achieve with your teams optimized to bring their best effort and ideas to the table.
    Gustavo Razzetti's coaching and tools have helped countless executives and teams develop work environments where people collaborate to accelerate individual and collective performance.
    Tune in and hear Gustavo's answers to questions such as:
    Everyone knows that workplace culture is critical for business success, but what do we really mean by culture?  How can we make it more tangible? Can workplace culture be designed? Why did you write a book about hybrid/ remote workplace culture? What are the biggest challenges for companies to succeed in a hybrid environment? Can you share some examples of the worst and best practices you uncovered during your research for the book? What’s the role of leaders when it comes to improving workplace culture? What advice or tips do you have for team leaders who want to improve their workplace culture? And much, much more!