How to Write a Powerful Press Release

You can launch a PR campaign of 6 press releases including distribution over a bonafide press release newswire for under $2,000.

If just one of those press releases lands a key article in a major publication you could see thousands of visitors and hundreds of new customers.

If you apply strategy, there’s no reason why at least two of those press releases won’t garner actual media pickup: actual articles, possibly even links, in magazines, newspapers, blogs, trade publications, and more (including TV and radio)—both online and offline.

Mickie Kennedy literally wrote the book on writing powerful press releases, earning him Amazon Best Seller’s status in Public Relations and Marketing: Beginner’s Guide to Writing Powerful Press Releases. More than 10,000 print copies have been sold, with more than 40,000 digital versions sold or given away on Kindle, Apple Books, and the eReleases website.

Tune in and hear Mickie's answers to questions such as:

• What is a press release and how do they work?
• What are tips for writing a winning press release?
• Why do so many press releases fail?
• How might a company use media coverage to improve conversions and get more sales?
• How can a small business get free local media coverage?
• And much, much more!