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Close Up Radio Spotlights Bruce R. Dorey Consulting LLC

  • Broadcast in Management
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Charlottesville, VA Bruce R. Dorey is the author of LIFT: The Nature and Craft of Expert Coaching.

In LIFT: The Nature and Craft of Expert Coaching, expert coach Bruce takes a fresh look at how to use coaching in organizations to effectively prepare the next generation.

“We offer a new way: the Craft of Expert Coaching,” says Bruce. “The value of expertise has slowly been eased out, and not solely because of technology. The coaching industry discounts institutional knowledge for leadership knowledge, but I believe people with experience have something to offer the next generation, too.”

An engineer by trade, Bruce has served all over the world, from Saudi Arabia to Paris, as a management consultant and in senior roles of Fortune 100 companies in the Middle East.

“People believe one of the easy ways to success is leadership development, but what I’ve found is you've really got to know your industry,” says Bruce. “Today, a coach often has no subject matter expertise, and I think that's really a problem. Great leaders make it look easy because they have the basics figured out.

If you put in the work, learn your industry, and feel good about yourself, people will want to follow you naturally.”

Bruce says leadership is more about how you show up. That’s why he’s titled his book LIFT.

For more information, visit www.brdorey.com.

Lift: The Nature and Craft of Expert Coaching is available on Amazon