Is Fall 2020 Cancelled? Staying Relevant in the Business of Fashion

Just Minding My Black-Owned Business

Season 2 - Episode 19: Is Fall 2020 Cancelled? Staying Relevant in the Business of Fashion
Host: Lynn Nicole
Guest: Lizz Russell, Celebrity Fashion & Couture Designer

How are some of the most influential designers in the fashion industry staying creative in this time of crisis?

Today’s guest makes an excellent case for forging strong, authentic relationships with your current and potential customers, as well as staying nimble and on the cutting edgeby creating an online presence. As a primarily home based celebrity fashion designer with an established brand and customer base, she’s been able to weather the storm that is COVID-19 and adapt her business to today’s uncertain circumstances.

Memorable Moments:

• The power of building and nurturing relationships with your customers [5:33]
• How the pandemic has impacted the fashion world [7:06]
• The next big trend in the fashion industry [18:03]
• What it’s like to be a celebrity fashion designer [23:28]
• Lizz’s toughest moment in business [25:17]
• What makes a successful entrepreneur? [31:17]
• The importance of self-care and managing stress [40:00]

Discover:

• Check out Lizz Russell fashion line: https://www.lizzrussell.com/
•  Follow Lizz Russell on Instagram: https://www.instagram.com/lizz_russell_collection/
• Follow Lizz Russell on Facebook https://www.facebook.com/thelizzrussellcollection