Building Community One Mommy at a Time

"Community is everything to us. We value the input given from everyone in our community, and their feedback is what shapes our events." - Xza Higgins, CEO & Founder, MommyCon

Co-hosts Stan Friedman and Paul Segreto have returned from International Franchise Association Annual Convention in Las Vegas. Joining them as this week's guest is Xza Higgins, CEO & Founder of MommyCon. Higgins discusses the growth of MommyCon, a boutique convention dedicated to bringing modern parents and mothers-to-be together and also her recent participation in the NextGen in Franchising competition at #IFA2017.

Franchise Today airs LIVE Wednesdays at 11AM CT / 12PM ET with on-demand access on iTunes, and is sponsored by FRM Solutions and Franchise Foundry.