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This week on Franchise Today co-hosts, Stan Friedman and Paul Segreto welcome back to the show serial franpreneur, Lonnie Helgerson. Lonnie discusses his newest venture, Kix Mobile and the goal of changing the way consumers buy and repair mobile devices. The author of, Five Pennies - The Field Handbook for Building and Growing a Franchise Brand With the Right Mindset and Tools, Lonnie shares Five Pennies principles and its role in the development of a new franchisebrand.
Franchise Today airs LIVE Wednesdays at 11AM CT / 12PM ET with on-demand access on iTunes, and is sponsored by FRM Solutions and Franchise Foundry.
