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ENCORE PERFORMANCE! Christian Pillat is passionate about transforming disruptive ideas into actionable business strategies. As co-CEO of TRANSITIV, he does just that. Transitiv provides franchisors and franchisees with cutting edge intelligence about their customers and local store marketing. By enabling franchisees to identify their best customers, they can then market more effectively to them and bring them back more often. They can also target more customers like them and increase their average spend and frequency of visits.