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Dr John looks at the importantance of respecting and appreciating both clients and employees.
Motivation is the difference between all of the possible clients you could ever have and all of the clients who actually contact you. Too many marketing strategies focus on the business and not the client and the client’s needs. To be truly effective in your marketing you must determine your client’s unmet need, understand why they are there, then motivate them to take action with you.seek to understand them first and focus on thier needs...seems simple but it often gets lost in the process