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Global Product Management Talk is pleased to bring you episode 077 of...
The Everyday Innovator with host Chad McAllister, PhD.
The podcast is all about helping people involved in innovation and managing products become more successful, grow their careers, and STANDOUT from their peers.
About the Episode: I’m bringing back an incredible guest who I first interviewed way back in episode 10 – one of the first interviews I did. He wrote the step-by-step guide for implementing Lean startup practices, titled Running Lean, created the Lean Canvas tool, and blogs regularly about these topics at www.leanstack.com.
His name is Ash Maurya. Now he has a new book about applying Lean Startup principles to go from new product concept to a product that is achieving predictable success with customers. The book is titled Scaling Lean: Mastering the Key Metrics for Startup Growth. And while it is written in the context of startup growth, the concepts apply to any product management effort that involves creating a new product or improving an existing one – from startups to large enterprises.
You will learn three aspects of scaling lean: