Sales - the Good-Night Kiss Close with Ben Gay III and Denise Griffitts

Welcome to The Closers Inner Circle podcast, where we dive deep into the art of sales and closing deals. In a candid conversation with his young son one evening, Ben Gay III stumbled upon a brilliant analogy that perfectly captures the essence of closing, as mastered by sales professionals. Imagine a familiar scene: a slightly awkward teenage boy, on the doorstep, saying goodbye to his date. The stars twinkle above, the porch light illuminates the moment, and the decisive moment has arrived. It's the make-or-break time for that coveted 'goodnight' kiss. Now, the question arises: What steps should this young gentleman take to seal the deal and achieve a successful close? Join us as we unravel the secrets of the sales world and discover how to master the art of closing. 

Find more information about this sales technique in The Closers, PT 2, Page 65. 

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