Position Yourself As the Expert

You want to become the hunted rather than the Hunter for learn to become the hunted rather your for your clients. The best way to do this is to position yourself as the expert for which your niche is searching for. One way of accomplishing this is to build a relationship with your potential clients and position yourself as the expert so that your prospect can put their trust in you. Positioning means that you have them buy more of yourself without hesitation because they want to give you their money.

To become known as an expert you need to know what is going on in their mind. For instance:
1. What are their fears?
2. What are their deepest strongholds?
3. What keeps them up at night?

How do you understand what their needs and wants are:
1. What makes them tick?
2. What are their deepest concerns/fears?
3. What is their desired outcome of what they are struggling with?
4. What are their internal conversations they're having?

People who should listen to this show are entrepreneurs, coaches, executive, & career coaches