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1. FIND appropriate excerpts Do you have existing products related to your topic? Feel free to excerpt portions of those products as essays. (This is exactly what I'm doing with this essay. The actual report in Module 1 of Content Profit Machine is 7 pages long and I'll pulled out part of it for you today.)
2. ADD to free materials The next option that I use is to "add to free materials". In other words - You take existing content that you've previously made available for free and you contribute additional content to further explain and enhance it.
3. SWIPE other people's content Why not ask for permission to "borrow" a portion of someone else's content in order to create your next article?
4. TRANSCRIBE your rants And the final method I want to share is to "transcribe your rants". That is, record yourself talking about a topic related to your site and then have it transcribed into the actual essay you'll be distributing.
The idea is fairly simple - The process of taking existing content and using it in another format or fashion. A few quick examples include -