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1. Establish a strong social media presence.
Social media grows more powerful by the day. It cannot be ignored as a key marketing tool. Many businesses have successfully been able to grow their customer base solely through Facebook and other social networks.
Social Media also gives you access to valuable customer feedback and opens a direct line of communication with your target audience.
2. Publish a weekly blog that’s worth reading.
A blog is the perfect way to engage and nurture your online following. Your blog is the best place to share content related to your products, business, and industry.
3. Leverage the power of Search Engine Optimization.
You can take all the time and resources in the world to maintain a functional and polished website, but without a strong SEO strategy, potential customers may never see it.
4. Create a lead magnet.
A lead magnet is a free download, ebook, PDF or other type of incentive that allows you to capture your reader’s email address and/or contact information.
People who should listen to this show are online marketers, entrepreneurs
