5 Steps for Navigating Entrepreneurship in a Post-Covid Era

There are 5 steps that can help people navigate entrepreneurship in a post-Covid era:

1. Find new market opportunities

It is essential to keep moving forward with the changing trends of the business world and keeping pace with the same. Looking at the growing trend of turning everything digital, (Henok) Henny Yeshanew, CEO of Lion Marketing Agency, Canada, as a marketing entrepreneur through his firm, helped small businesses turn into digital businesses.

2. Network online using LinkedIn or Lunch Club

When entrepreneurs have realized what a pandemic can do to their businesses, Henok believes it is important for them to also recognize the significance of networking in their respective industries. It is essential to stay connected with people and other industry colleagues through mediums like LinkedIn and Lunch Club.

3. Create a personal brand that sells your skills, not appearance

It is vital to understand that entrepreneurs must look towards creating a personal brand that would give out a more true and clear picture of who they are or what their company is all about.

4. Utilize social media platforms initiatives and grants

Since the world is aware of how digitalization is the only best option right now for most businesses, it is essential for them to know and utilize social media platforms for marketing and advertising as well.

5. Produce Content on your passion or hobbies instead of consuming it