Close Up Radio Spotlights Ann Gray Consulting

Kansas City, MO – Ann Gray is the founder of Ann Gray Consulting, a boutique social media marketing agency specializing in cutting-edge video content.

Ann’s clients call her the “Queen of Social Media” for her unique ability to design content that connects with target audiences where it matters most: in their heart.

Ann relies on analytics and target audience marketing research for insights into trends to create and implement the strategy behind the content.

“One of our superpowers is that we have spent 10 years studying everything there is to know about social media marketing and everything related to digital marketing,” says Ann. “To capture engagement, you have got to consider the psychology behind it. We have studied how the brain works, how algorithms work, culture, trends, how different age groups respond. We learned from the experts what works, what doesn’t, and then take all of that research and insight and infuse it into the content.”

According to Ann, people are currently responding to brands that care about what is happening in our culture and society and taking a stand for what is right. They are especially responding to brands who have an authentic person behind the brand that stands for something.

“Social media is not advertising. Social media is relationships,” says Ann. “People don't want to be sold to anymore. What we are trying to do is connect to people on a relationship level.”

As a faith-based agency, Ann says her goal is to put good out into the world and bring positive impact.

“People are ready for something fresh, for something good and right,” says Ann. “They're ready for truth.”

For more information, visit www.anngrayconsulting.com