Close Up Radio Spotlights Erica Towe Coaching

Springfield, OR – The COVID-19 pandemic impacted everyone. It forced all of us to reevaluate the lives we had been living and reconsider our values, where we spend our time, who we spend it with and how we want to craft our future. We realized life is short and tomorrow is not promised which has caused many of us to re-evaluate what we do for work.

One individual who made a bold leap during the COVID-19 pandemic was business and storytelling coach, Erica Towe.

As an actor for 25 years and writing teaching for 10, Erica Towe has always been inspired by story.

“When the pandemic hit, all the theatres in my area closed down and there were no opportunities for me to perform,” recalls Erica. “This was an awakening moment. I’m a storyteller. Storytelling is what I’ve always done and what gives my life a deeper meaning.”

Erica’s superpower is to help others find their own empowerment by telling their story. Today, Erica helps professional women in transition use the power of their story to craft a signature message, which helps them gain the confidence to attract new clients, opportunities and partners.

Erica supports her clients to explore their personal narrative to find that transformational moment where everything shifts.

For those launching a new business, scaling up their current business, or transitioning into a new market, understanding the foundation of your story is going to help you market yourself better. Erica helps entrepreneurs, creatives and women in business design their signature story, grow their business and radiate their message.

“The success of your business depends on the confidence you have in your story,” says Erica. 

For more information, visit www.ericatowe.com