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Columbia Sports Management

The CUSP Show

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On the Columbia University Sports Management Podcast ('The CUSP Show'), faculty members Joe Favorito and Tom Richardson host thought leaders from across the sports industry as they discuss a wide array of topics. The show is produced by the Columbia University Sports Management program's staff.

On-Demand Episodes

Joe and Tom are joined by Noor Alexandria Abukaram, Founder of Let Noor Run. In this episode, Noor discusses how her disqualification from a 5K cross-country race in Ohio because of her ‘hijab' drove her to start the Let Noor Run... more

Joe is joined by Bryan Harper, VP of content and production at the Minnesota Vikings. In this episode, Bryan discusses the rapidly changing space of content creation in the sports business, as well as how the Vikings plan to adapt and... more

Joe and Tom are joined by Glenn Horine, the Co-Founder and Managing Director of Mettle + Rise, a subsidiary of the Underdog Venture Team. Glenn, a veteran of the sports industry, discusses how Mettle + Rise is helping student-athletes or... more

Joe is joined by Haley Price, the head of North America Sports Sponsorships at Tata Consultancy Services, where she oversees all sports sponsorships for TCS in the U.S. and Canada, including the TCS New York City Marathon,... more

Tom is joined by Randy Eccker, the CEO of Eccker Sports and one of the leading digital media and technology figures in the sports industry. Eccker talks about navigating the early stages of his illustrious career, his critical role in the growth... more

In this podcast, Joe and Tom discuss the best practices and the future of business intelligence in the sports industry with our guests. This is an increasingly important topic, as the capabilities of data gathering and analytics in the sports industry... more

Joe is joined by Elizabeth Motta, Vice President of Insights and Analytics at WWE. A major in Sociology, Liz started her career at Horizon Media to support traditional media planning and buying before getting involved with Horizon's Social Media... more

Joe and Tom are joined by Morgan Randolph, current Columbia University Sports Management student and former Communications Coordinator for the North Melbourne Football Club. In this episode, Morgan discusses her unique path into... more

Joe and Kyle dive into Kyle's career history at the Minnesota Timberwolves, La Clippers and New York City FC. Kyle also talks about his current work at the Major League Soccer, and the state of business intelligence in the... more

Joe and Tom are joined by Boris Gartner, who is the CEO of LaLiga North America, a joint venture between Relevent Sports, a multinational media, sports, and entertainment group, and LaLiga, Spain's top-flight soccer competition,... more

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